Cheaper PS3 won't help Blu-ray says HD DVD group
08 Oct 2007 14:00
Hmm, it seems that the Blu-ray verses HD DVD battle isn't going to go away quietly. Following the price drop of the PS3 console in Europe, the HD DVD Promotional Group has suggested that Sony's decision will not have an effect on the second-generation DVD market.Sony announced on Friday, October 5th that the 60GB version of the unit will retail for £349 and will come bundled with two games as of October 10th and that a new 40GB PS3 will retail for £299. The PS3 is capable of playing Blu-ray Discs, and it has been suggested that the lower price of the console will drive sales of the second-gen DVDs.
However, according to the HD DVD group this will have a "minimal impact" on sales of Blu-ray Discs and that the sales of standalone players, not consoles, should be the deciding factor in terms of which format will win the war.
In a statement, Ken Graffeo, co-chairman of the group, said: "The European PS3 price cut will have a minimal impact on the adoption of next generation HD formats. The real battleground is in sales of standalone players and HD DVD is out in front by a massive margin."
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